Goodys

1. INTRODUCTION After a scheduled research upon comminuted sectors of the Hellenic food market, our group took the decision to analyse the food lot and entertainment market, one of the most(prenominal) weighty representatives of the Greek economy in domestic and world-wide environment. To evaluate efficient the specific market, will obligate an across-the-board presentation of Goodys S.A. the leading eating house benefits company in the Greek market and on a European level it is one of the largest and strongest right outdoor(a) service restaurant chains. In our delineate we provide randomness for the companys history, the structure of the organisation, the market moorage and the rising plans of the management. Next, based on Goodys annual report using the pecuniary statements, corresponding income statement, statement of retained earnings, labyrinthine sense sheet and interchange flows, will evaluate the financial position of the brand. Afterwards we come up our research with ratio information psychology for the profitability, liquidity, assets and debt management of the organisation. Ratio analysis is very important for the lenders of the company and potential investors. Final in the conclusion, will keep an eye on the factors that lead Goodys S.A. to be the leader of the market and recognised from larger multinational competitors like Mcdonalds and KFC.

2. THE COMPANY Goodys S.A. is a Greek fast food company founded in 1975 by Ioannis Dionisiadis in Thessaloniki and introduced in Athens Stock replace (ASE), in 29/12/1994. There are over 185 Goodys restaurants in Greece, Cypru! s, and Bulgaria. Recently, Bruno Norby has founded the Goodies of Mexico Association and then it has been merged into the Greek provisions conference Vivartia S.A. In Greece, Goodys restaurants are the dominant ones in the quick service food market and it has managed displacing the McDonalds and the KFC restaurants to third or poop picking of the consumers. Goodys SA is the leading restaurant company in the Greek...If you indispensability to pay back a full essay, order it on our website: BestEssayCheap.com

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